The Dr Pepper and 23XI SPEED Institute Tuition Program was established in 2021 to amplify the efforts of the 23XI SPEED (Scholarship, Professional Education, Executive Development) Institute in support of the team’s diversity, equity and inclusion (DEI) goals. It continues a longstanding Dr Pepper tradition of supporting academic excellence through sporting events and initiatives with the brand having awarded more than $19 million in tuition to deserving students for over 30 years.